LIGHTS CAMERA ACTION AS ‘WE ARE EGG' OFFICIALLY LAUNCHES IN JOBURG
Last night saw the official launch of award-winning next generation experiential department store We Are EGG at the Zone @ Rosebank with over 650 esteemed guests.
Photo credits to Ziyaad Plaatjes
Boasting a long list of the whose who of the fashion and entertainment world in attendance including TV royalty Candice Modiselle, Angel Sithole, Thandy Matlaila, Cedric Fourie, Jason Willemse and Sipho Eric Ndlovu, media personalities Kim Jayde, Taryn Louch and Luthando ‘Lootz’ Shosha, artists Leanne Dlamini and Gigi Lamayne and many more. Also in attendance was former Miss SA Shudufhadzo Musida and newly crowned Mrs South Africa Palesa Matjekane. Award winners Yaya Mavunda and Tumi ‘Itumeleng ‘Powerhouse’ Mokwwatlo delivered the fashion. We are EGG brand partners Amanda Du Pont of Lelive and Roxy Burger of The Piercery also attended the official opening. Fashion designers Paledi Segapo, Hangwani Nengovhela, Sello Medupe and Craig Jacobs also showed up to support the opening.
Guests were welcomed by retail pioneers, We are EGG owners Paul Simon and Arie Fabian who handled formalities, followed by a night of colourful fashion, and live entertainment. While various DJ’s entertained the guests, guests got a taste of what to expect from Mamasamba, We are EGG’s Restaurant set to open next month, with delicious plates.
Having officially opened last month, the store not only offers the ultimate curated shopping experience under one roof, but really is more of a lifestyle destination, with a coffee shop and soon-to-open restaurant. Featuring some of the freshest fashion brands for men’s, women's and kids, this beautifully curated fashion hub includes over 150 carefully selected brands, 85% of which are South African owned, with a significant percentage being female owned.
The carefully curated, multi-faceted department store operates from Monday - Wednesday 9am-6pm, Thursday to Saturday 9am-7pm and Sunday 9am-5pm
We are EGG brands include:
A Love Supreme |
Allegra |
Altessa Altamura |
ANEA |
Armo Accessories |
Art Gazette |
Artclub and Friends |
Asatsi |
Ascend Label |
Asch |
Beautique |
Birkenstock |
Black Betty Design |
Blink and Co |
Bloom Space |
Bodyography |
Buddahlexi |
byCARA |
Cacatoès |
Cape Island |
Chairman Home |
Chantelle |
Colour Correct |
Converse |
Cosi Wear |
Crocs |
Crystal Birch |
Cultish |
Cultish Kids |
Culture of Brave |
Dan Fuller |
Dash |
Dear Lola |
Design Essentials |
Deus ex Machines |
Diane Paris |
Eleven 2 Skincare |
Fieldbar |
Float |
Flormar |
Freddywear |
Fuata Moyo |
Funko |
Glow Theory |
Goodleaf |
Grace The Brand |
Granadilla |
GrecianGems |
Greenmouse Africa |
Gypsy By Gill |
Habits |
Hamethop |
Happinest Neon |
Happy Socks |
Hermosa Flor Cosmetics |
House of Machines |
Hunter Boots |
Janine Binneman Jewellery Design |
Kalo Kids |
Kecks |
Kiira Jewellery |
KOIKOI Clothing |
Lamy |
Larrie London |
Larsen & Co |
Lauren Clark Designs |
Lelive Africa |
Lily Label |
Limited Run |
Lindy Lin |
Lock and Stone |
Lotis Beauty |
Lullu |
Lumi Glo |
Luminary |
Luxe by Alize |
Luxe Loft |
Me & B |
Meraki Jewellery |
Michelle Ludek |
Morgan Taylor |
Mystic Moon |
Nette Rose |
New Balance |
On The Move |
Oola Skincare |
Pina Jewels |
Play #everydaywear |
Polaroid |
Polished London |
Pomegranate Wellness |
Puma Select |
Raimondo Jewels |
Rato |
Reset by Jane |
Retinol by Robanda |
Rialheim |
Rich Mnisi |
Rithm |
Rookie |
Rosey & Vittori |
Sadie Bosworth Atelier |
Saine Organic Self Care |
Shankara |
Silki |
Skelcore |
SKOON. |
Skullcandy |
SOL SOL |
Spirit Jewellery |
Stance Socks |
Standard Beauty |
Standard Beauty Studio |
Stephen Pikus Design |
Stiebeuel |
Stila Cosmetics |
Sugar Dot |
Sweet bonbon bracelets |
Swiitch Beauty |
Symbols on Silk |
Taschen Books |
Tesh Beauty |
The Blonde Chaos |
The Fitz |
The Lot |
The North Face |
The Piercery |
Tracy B |
True Design |
UGG |
Veldskoen |
VRVO DESIGNS |
Yawa |
YEARN SKIN |
Yoto Moto |
Zeitgeist |
Ziba Styles |
Zoja Designs |