Enjoy an Eggciting New Range of #CadburyEasterEggs to Hide With Love This Easter

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Cadbury is back with an eggciting new Easter range, filled with all the delicious treats that chocolate eggthusiasts have come to love! 

Cadbury Easter Range -  Cadbury Fluffies Mallow Eggs, Cadbury Hollow Eggs filled with Whispers and AstrosCadbury Hen's Eggs, Cadbury Dairy Milk Top Deck Bunnies Slab, and Cadbury Creme Egg
Photo Credits Ziyaad Plaatjes

 

There's the melt-in-your-mouth Cadbury chocolate covered Fluffy Mallow Eggs and Cadbury chocolate Hollow Eggs filled with Whispers or Astros. New to the range are the scrumptious candy coated Cadbury chocolate Hens Eggs and the delicious Cadbury Dairy Milk 170g Top Deck Bunnies slab. Cadbury is also introducing delectable Cadbury Mini Eggs as well as the popular Creme Eggs into the local market.

Generosity is at the core of everything Cadbury does and what could be more generous than making the time and effort to find that perfect hiding spot for your #CadburyEasterEgg, creating special moments for consumers and excitement for the family within the home when you Hide Them With Love.

“This year, Cadbury wants to help  create these special moments for fans. Traditionally  Easter has always been about the ritual of the Hunt, but because Cadbury lives and breathes generosity, we wanted to highlight the thoughtfulness that goes into the Hide. It’s this generous act of seeking out special hiding spots, knowing the excitement it will bring to our loved ones,  that truly expresses our love. And with lots more #CadburyEasterEggs in store for chocolate lovers this year, the opportunities to Hide Them with Love are endless,”

 

says Lara Sidersky, Mondelez SA Category Lead for Chocolate. 

To celebrate the new Easter range and showcase the Hide Them With Love sentiment, Cadbury has released an emotive ‘’Easter Homecoming” TVC centred around the special relationship between a father and daughter and the opportunity Easter brings to make lifelong  memories  though the simple act of hiding #CadburyEasterEggs with love.

To get you started - Cadbury’s most trusted eggspert  Fluffy has some tips on how to find those special hiding spots to Hide #CadburyEasterEggs with Love:

  • Let the kids pay it forward and get in on the fun of finding the perfect hiding spot to hide #CadburyEasterEggs with love  for their parents, siblings or anyone they love.
  • Plot your route  and make sure you Hide Them With Love where they won’t get squashed, melt and safe from critters
  • Among a pile of their favourite books is an eggcellent place to Hide Them With Love for the family storytellers!
  • Pick special places or items around the house that have meaning for different family members and hide #CadburyEasterEggs with love in these spots!
  • Egg-hiding is eggshausting! Always have eggtra #CadburyEasterEggs on hand to keep you going 

Last year, you helped Fluffy find the missing Easter Eggs - this year he’s taken the fun up a notch! You can learn more from him when you join the action on Facebook. Fluffy will be sharing more of his tips throughout the Cadbury Instant Eggperience where you stand a chance to win cool prizes and meet great characters along the way with loads of eggcitement at every turn!  

The Cadbury Easter range is available from all major retail stores countrywide.

*Please Note that the Cadbury Fluffies Mallow Eggs are not Halaal as it contains Bovine Gelatine, and this product has not been certified Halaal*

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iloveza.com Accolades:

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Nabihah Plaatjes Accolades:

2023 CEO of the Independent Media Association of South Africa (IMASA)

2018 Contributing Author to SAFFRON: A Collection of Personal Narratives

2017 Recipient of Owami Women & Brand South Africa's Play Your Part Award


Ziyaad Plaatjes Accolades:

2021 Mail & Guardian Top 200 Young South Africans: Arts, Entertainment, Film & Media 

2020 Contributing Author to There's a Story in Everyone


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